18 September 2018

12:00 pm to 1:00 pm

FREE

Academy Xi, Level 3, 45 Exhibition st, Melbourne, 3000

Event Details

In the modern digital age, our access to data is endless. Data can be an invaluable source of insight for startups and business if used in the correct manner. In light of recent data breaches such as the Facebook-Cambridge Analytica scandal, the introduction of the General Data Protection Regulation (GDRP) is aimed at ensuring businesses collect, store, and use data legally.

 

So how can you ensure that your company’s use of data is both ethical and legal when it comes to your digital marketing efforts?

 

At our lunchtime event, Digital Marketing in the Data-Driven Economy, we’ll explore:

 

  • Responsible data collection and how to correctly use it
  • The four pillars of ethical data collection
  • How to ensure your analytics tools are GDPR compliant;
  • How to protect customers data

Speakers

Dates and fees

Lunch and learn

18 September 2018

12:00 pm ~ 1:00 pm

FREE

Location

Academy Xi,
Level 3,
45 Exhibition st,
Melbourne,
3000

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